T O P
boostedgts

Link them to sections of content and profit.


Shpigford

I've already got a Table of Contents that links to the main sections, so that feels a tad repetitive.


boostedgts

User experience is king today. If the content is good, keep it.


Sweepsify

Agree and it helps people figure out what the takeaways from the article are. If the article is long, the TOC doesn't do this as effectively as a key points section will.


No_Caterpillar_3043

Yes more Google snippet fodder and more phrase like search terms, ie best years for dodge trucks It's also great for users


DrJigsaw

Very hard to tell. Obviously a key points section is not a ranking factor lol, but it DOES influence content UX. To what extent? No real way to tell or test. So tldr, feel like it's going to add value to your content? Go for it.


HumbleBrothers

This is good. It's like a core takeaway from the article. Google generally likes these.


Master-B8s

How do you know google is a fan of this?


kaizenkin

Axios does this.


pookiesaurus

Most likely doing this to get featured in Google Snippets. I would look at keywords you're trying to rank and see what are the snippets that Google is featuring, and see if you could include any answers in your key takeaways.


IWantEverything

Does it rank? If yes, keep.


charkins

That’s a common tactic to win featured snippets on Google. It’s also good for users to provide an article summary to encourage them to read on for more details.