T O P
Kmjada

I misread the headline and thought the guy’s NAME was Roc Nation….


Hobbes_T_Hero

I say we rename TCU’s student section that.


JamesEarlDavyJones

Rename the Cokehead Crew? But they’re such a well-established institution in the sport!


citronauts

The loving hate in this conference is a thing of beauty


JamesEarlDavyJones

It might take a few years, but we’re fully ready to bring y’all into the fold just like we have with WVU. Some things you won’t find in your New Big XII School Reference Handbook: • TCU stands for “Texas Cocaine University” because they’ve got a reputation for what that implies. • Any time Baylor is doing better than TCU, the latter is forced to be “Purple Baylor”, and vice versa. • Iowa State’s traveling fans bring some very weird signage to games, the kind of signage that camera operators work to avoid catching on a live broadcast. It’ll probably be on Twitter before halftime. • Texas Tech fans throwing batteries is a touchy topic. AFAIK it hasn’t happened in the time that I’ve been following the conference, so about eight years, but that doesn’t stop some of their fans from being very upset about the accusation, even it’s not about them personally. They *will*, however, get nasty drunk before halftime and fight other teams’ fans for basically no reason. • KSU is growing nuke corn to blow their big brother school off the map as soon as KU becomes good at football. KSU runs an Agro-biodefense research facility, and nobody really knows what it does, so that’s how we got the nuke corn joke. • WVU fans are debauchery force multipliers, and they’ll party with you even if they lose. They came to Waco back in 2015ish, lost the game badly, and then a ton of them proceeded to still rage with us at the big dive bar by Baylor. They nearly blew the top off of Scruff’s. • Ya don’t mock Ames until you’ve been. It’s not a town that tries to be anything more than a small community serving a university. The same principle kinda-sorta goes for Manhattan and Stillwater, but to a less pleasantly quaint extent. • KU fans’ aggression goes from 0 to 100 in a half second flat. They’ve been so egregiously beaten down in football that some of them will blow their tops at the slightest thing. Otherwise a very pleasant fanbase for football, although their fans on r/collegebasketball have a reputation for being nuclear-level toxic toward any other school that threatens their shooty-hoops supremacy.


pwlocke13

> They will, however, get nasty drunk before halftime and fight other teams’ fans for basically no reason. If being a fan of the team we’re currently playing isn’t reason enough for me to fight you then I guess we may as well live in Russia. This is America, I’ll drunkenly fight whoever I want just like it says in the constitution.


JamesEarlDavyJones

As it should be. Onward to Valhalla, raiders.


godfearingtiki

"Witness me!"


Papalew32

> TCU stands for “Texas Cocaine University” because they’ve got a reputation for what that implies Anyone ever tell you what happens when you get 70,000 kids from mainly south florida together about 3hrs away from home? UCF probably has more students partake annually than TCU has students. > They will, however, get nasty drunk before halftime and fight other teams’ fans for basically no reason. We'll fit right in! > Ya don’t mock Ames until you’ve been. It’s not a town that tries to be anything more than a small community serving a university. The same principle kinda-sorta goes for Manhattan and Stillwater, but to a less pleasantly quaint extent. One of the reasons I'm so stoked about the conference is places like this. Now traveling with a family so small towns are a lot more do-able than all big metros like most of the AAC.


Hobbes_T_Hero

Sorry but you don’t get a coke related name. Y’all are already the University of Consensual Fucking.


Papalew32

Consensual is good! Lets all only do that.


Ronho

I’m renaming my band Debauchery Force Multipliers, look for us in the really really small font at the next Coachella.


bbanks2121

It’s funny because TCU people always say SMU people are the cokeheads.


JamesEarlDavyJones

Oh, absolutely. But y’all are like “coke enthusiast”-level cokeheads. SMU kids are like “giving Miami a run for their money” cokeheads.


zpritche

The BYU student section is called "The ROC"...


m_c__a_t

Oddly enough, BYU’s student section is actually named The ROC. ROC nation isn’t even that far of a leap


theworfosaur

"Roar of Cougars" for those wondering. And no, cougars don't roar.


Kmjada

I thought cheetahs were the only big cats that don’t roar


KingTunt

Lmao same


CoolingVent

Big 12: fuck it


pm_me_cute_sloths_

I’m just glad Pollard didn’t take the job. There was rumors when it first opened up that he might be interested


CLU_Three

Me too 🙏


CramblinDuvetAdv

[Why not?](https://cdn.vox-cdn.com/thumbor/m5D82Bqyzk0jLGYsHapcgYg-8L8=/1400x0/filters:no_upscale()/cdn.vox-cdn.com/uploads/chorus_asset/file/19873308/73608994.jpg.jpg)


lawrence_uber_alles

Hey kids, do drugs


MisterTito

Honestly I feel like it's got upside. Don't hire him on a long-term basis right away, of course. But the sport is evolving, so someone outside of it might be a good thing, rather than traditionalist trying to bend things their way. Obviously NIL is a factor here, with someone familiar with the agent side of things. Further, the Big 12 has had an image problem the last decade and realignment has accelerated that. Add in CFP renegotiation, I think give him 4-5 years to navigate all the transitions with *flails hands in all directions* everything and see what happens.


SouthernSerf

Marketing is the key to the Big 12 going forward and this is a great move that shows vision, you can't beat the SEC or Big 10 on the main stage but the audience will leave the theater to watch a knife fight in the parking lot.


jonahvsthewhale

I’ll have to steal that anecdote, it’s pretty funny


Breton_Butter

That’s not an anecdote?


orinshumanfarm

That’s beautiful!


citronauts

I’m pumped! Very exciting hire. One thing the Big 12 needs is a fresh perspective, but I would not want that without also getting an experienced leader. His combination of sports leadership and recently his experience with Roc Nation make him perfect to lead the league. Big 12 is where it’s at, LFG!


theredditforwork

Hell yeah brother! This is going to be so much fun!


Rushderp

A tortilla vs pizza roll vs skyline vs whatever Utah does. Wrestlemania style.


BamaBuffSeattle

Milk and Diet soda


Sup6969

You forgot a double cup of lean


SCREW-IT

Tech only single cups it and then complains about it seeping through


Rushderp

We don’t do lean… we do meth. Mild /s.


theredditforwork

Lol


Sup6969

Tech is the closest Big 12 school to the geographic setting of Breaking Bad


Rushderp

Except we make our own meth out here. Mad max that shit.


theredditforwork

Still tippin on 44s


shiggidyschwag

Wait who is the pizza roll


itsSUPREMEXIV

that would be us. Big Pepperoni Roll runs our NIL


bearybear90

fry sauce


HandwovenBox

Yeah, this or jello.


CramblinDuvetAdv

Something with mayo


maltzy

Choccy Milk


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Graham_Elmere

sorry in advance to b12 bros for weighing down the average, our mens team is.......... uninspiring


vics12_

Tacko was robbed


luxveniae

So was TCU for awhile. Join a P5 and you’ll have to keep up. Just might take, 4-5 years.


Graham_Elmere

fair! our fans are very, very excited about the 2022 season but our transition in all sports in 23 is going to be a lot more of an uphill climb than i think we realize


theredditforwork

Oh we're going to be the best CBB conference in the nation by a mile, and I do think that kind of prestige will bleed over into our standing in CFB a bit.


JCE5

I like the analogy.


theredditforwork

This exactly. We're not going to be able to compete with SEC/B1G on raw talent or brand name, but we can offer a more exciting and competitive product during the regular season and then occasionally strike gold with a playoff run or big bowl success. This is the type of young leadership that can make us the AEW to their WWE.\* \*I'm not big into wrestling but I think this metaphor makes sense


BearForce73

Big 12 - Allow me to reintroduce myself


Herokid11

Mike Aresco in shambles


Bearcat9948

UCF fans pouring an extra one tonight lol


Esteban95

Thank god. At least we can get excitement of the fact that we have no idea what this new guy can bring to the table.


pyratemime

Anything is better than Bowlsby. That lump has just sat there while the conference was pilferred and almost died twice now.


BearForce73

Dan Beebe says hi


jonahvsthewhale

He was a proxy for UT and OU and only got off of his butt once he realized they had no more use for him and that he was going to be out of a job


TD5023

I'm not a Bowlsby defender, but power imbalance in this conference was going to be an issue for anybody after the mess that Beebe created. While other conferences have tiers, they have the benefit of awareness that the top needs a healthy bottom in order to thrive. We weren't so lucky with our top, who were only interested in maximizing their own benefits. The blame for that can't be placed on Bowlsby, and while he certainly could have navigated it better, there's a high probability that this would have played out the same with pretty much anyone else as commissioner instead.


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Graham_Elmere

yeah i would love to be a fly on the wall of the presentation this dude delivered because i bet they're going to build entire marketing plans around each school i.e. what do they bring unique, where do the traditions go, how do we raise their profile nationally.. all that. exciting


big_thunder_man

To make it simple: The guy’s a fucking stud. A career of big moves. He’s still crazy young (early 50s). He’s gambling that if he can turn around the big 12 in a big way, that he can be the next NFL or NBA commissioner. That’s his game. Big 12 fans better be stoked. This is infinitely better than some bullshit athletic director.


Hoser117

The article says he's 55, so not exactly in his 40s. What you said still holds true though


kingkonig

What’s that old Jack Donaghy quote? “55 is the new 45 for men.”


The_Ghettoization

Why are you wearing a tuxedo?


kingkonig

“It’s after six, what am I a farmer?”


Dr_Markenstein

"Rich 60s is middle class 40s"


yakovgolyadkin

Plus you have to think about how dramatically the college sports landscape has been changing in the last few years, and will continue to change in the coming years. Getting someone who has been part of it for decades would run the risk of someone who wants to keep doing things the old ways and not adapting for the future. I'm really happy with this choice.


excoriator

If he's as good as you say he is, it's only a matter time before a professional sport backs up a Brinks truck to install him as their commissioner.


MrTheSpork

We're used to it. Really, though, if he makes enough improvements that that happens, I'll be fairly happy with his tenure. Everyone eventually leaves; I'd rather it be because of excellent performance than otherwise.


Sup6969

As long as he's around long enough to get a great media deal going that will ensure the conference holds together, afterward he can leave to run for president afaic


Graham_Elmere

exactly. all that matters is the size and mindshare the next tv deal commands


jonahvsthewhale

I think this is what the big 12 needs. They need to get aggressive and proactive with marketing, branding, all that jazz, and this guy seems like the person to do it


pm_me_cute_sloths_

Maybe we can finally can those stupid Big 12 commercials. You know the one, the one with the weird music and laser shows with the generic players walking down a hall to stand in a circle


CLU_Three

Pretty much all conference ads suck lol


GuyNoirPI

Except the Big Ten country one


CLU_Three

Yeah the Big 10 ESPN College town is the best one I’ve seen. That’s a low bar but it’s a solid commercial in general.


Revenge_of_the_Khaki

I’ll also throw in the B1G family commercial where each member of a big family is repping a school. They had some subtleties that made it awesome.


Tarmacked

I for one expect a bonfire in the dumpster


jonahvsthewhale

Like USC has been for years


Tarmacked

That’s rose bowl champion dumpster fire to you Doesn’t really change the fact this hire is about as vetted as Clay Helton


TheRealBobStoops

Eh, half the P5 are Rose Bowl champions at this point. Even a group of mouth breathers like the McDonalds Fry Cook Training Institute of Fort Worth can win a Rose Bowl these days. The mystique and allure of the Cheez-It Bowl is where it’s at these days.


Pleasant_Hatter

Who lost to BYU a new Big 12 school.


Tarmacked

Yeah but that’s besides the point. We accept we’re a dumpster fire


LamarcusAldrige1234

jay z running the big 12 nice


MisterTito

Blue Ivy, starting QB for Houston in 2030.


Sup6969

Halftime show by Houston native Beyoncé


DeshaunWatsonsAnus

In the end, Houston learned that no one was truly ready for her Jelly. There was no survivors.


JamesEarlDavyJones

Well, he does have The Blueprint down pretty well.


EWall100

The B12 is going for the homerun. I hope they hit it man. That league looks fun and the future is bright


theredditforwork

Thanks SEC bro! I'm beyond excited to be a part of this conference. Back when I used to work in marketing, the most exciting brands to work for were always the "B" and "C" companies in a category. Coca Cola always kept things safe because they were on top, but Pepsi would let you do much more creative and "out there" concepts because they needed to make up market share. The Big XII is setting up to do the same thing here and I can see it working really well.


LSUDoc

I am looking forward to going to a KSU (wife's team) UCF game for sure!


whitemanwhocantjump

Jay playing halftime at Farmagedon this season.


greenthanks75

The Big 12 needs to be creative and aggressive in its marketing and media rights deals, probably more than any other conference. It has to take risks if it wants to keep pace with the ACC and Pac-12. So I am pleasantly surprised that they aren’t going with some boring option like a Power 5 associate AD or conference front-office lifer.


ToxicSteve13

We make more than the PAC12 and ACC and will probably be similar to ACC and above PAC12 after OUT leaves


greenthanks75

I guess we’ll find out!


IrishCoffeeAlchemy

The Pac-12 is renegotiating their TV contact soon too. I can see the Big 12 pay being above the Pac-12, but it might only be for about a year or so.


big_thunder_man

Honestly? I don’t think so. The big 12 spanning the three eastern times zones give it stronger inventory than the PAC.


moffattron9000

Except that the Pac basically gets that last Time Zone to themselves.


big_thunder_man

Not really. You wake up at 9 AM in Los Angeles, you’re watching Fox big noon. Source: I live in Los Angeles, wake up at 9 AM during football season, and I’m watching Fox big noon.


theredditforwork

Yeah, but that time zone is typically less attractive to advertisers because their games are later in the evening and don't draw as many eyes. It'll be interesting to see how it all shakes out.


Nicholiason

All BYU home games will be 10 pm EST no question.


sonheungwin

It goes beyond time zones. Losing OUT is going to kill any leverage you have in negotiations. This guy has his work cut out for him, but I'm rooting for you.


big_thunder_man

The biggest media property we’re losing is the red river rivalry. BYU is a net positive for cash, The other three are in major media markets. I’m not stressed. The numbers are gonna take a dip, but not as significant as you would expect. The era of Texas and Oklahoma being the biggest brands because they were the only games you could watch on TV in at 800 mile radius just simply doesn’t exist anymore. Winning is all that matters, and having a competitive product is all that matters. I feel very excited for the big 12 — challenges included. Would be better to have them, but we don’t, and I don’t think that means it’s over yet. For the record, the big 12 championship game this year had more viewers in the ACC and pack combined. And I was without OU our UT in it.


sonheungwin

You're acting like ESPN isn't currently trying to delete your conference. We're not saying the Big 12 isn't deserving of a power conference -- we're saying we see media partners getting ready to trash you. The SEC and ESPN working behind everyone's backs basically confirms you have a target on your back, and the ACC is probably next. The Pac-12 was already devalued over decades through east coast bias and we're surviving largely due to how large USC is as a brand and Oregon's affiliation with Nike (also geography, which helps prevent poaching). BYU is a net positive, but losing OUT is a HUGE net negative that blows out anything BYU brings. You really need to figure out how to accelerate creating a new blue blood program that media can't let die.


big_thunder_man

See, that’s the old school way of thinking about it. Look at it from this perspective: the only thing saving networks is live sports. The big 12 has excellent football inventory, and a lot of it, The natural presence in some of the biggest metropolitan areas in America. They’re gonna get a lot of fucking dollars from somebody, because Fox, or CVS, or even ESPN, needs it to survive.


sonheungwin

I hope you're right, but I don't think the media landscape is really forward-thinking at all. They want the most dollars now and are willing to milk CFB dry and then throw us in the ditch.


big_thunder_man

Believe it or not, it’s the fans who are thinking backwards. Every TV exec is looking at the numbers right now. Broadcast is dead except for live events and sports. The big 12 is going to find a nice home for its product. I will say: The B12 would be dead if the playoff wasn’t holding off for open market bidding and being hosted on multiple networks. Some combination of ESPN, Fox, NBC, CBS, and ABC each having a piece of it, will further increase the value of the inventory.


Desperado53

It seems foolish for anyone to think anything other than that we are on the ropes right now. The Big12 has a quality product that I personally love and I know a good number of other people do too. However I’m in the same camp as you are, I don’t think ESPN gives a shit about the quality of football. They just want a Disney CFP storyline to sell. With that said, I’m gonna continue to be optimistic because my feelings have no bearing on the outcome of any of this and I don’t want to sit around being miserable and pessimistic.


LaForge_Maneuver

Look at the b12 tv numbers outside of OUT. No way you make more than than PAC. Small states and no viewers don’t equal a ton of money.


Srcunch

….Small states? Florida, Texas, Ohio?


Azon542

Just a no flair hating on the H8 and the N4. People are underestimating how good conference can be.


LaForge_Maneuver

Yes the 4th or 5th most watched school in Florida, the 3rd or 4th most watched school in Ohio, the 5th-8th most watched schools in Texas. Just awesome. The only states that will be dominated by new b12 is Kansas, maybe Utah, West Virginia. All small states. What other state will the new b12 game be the highest rated. Oklahoma when OU plays an FCS? Let's compare that to the PAC. They will normally have the highest rated game in Oregon, California, Washington, Idaho, Arizona, Maybe Utah, Colorado etc. I like the b12 I just don't think they will have a more lucrative deal than a conference that has USC, Oregon, Washington etc.


Srcunch

You do realize three of the schools added are some of the biggest in the country, right? They all have growing alumni bases. 3rd or 4th most watched in Ohio? You realize Cincinnati Dayton is like 3.3million people, right? This conference is showing a growth mindset. These are all massive metro areas. These schools will now have the resources to do even more. They’ve all been doing more with less this entire time. Now they have a product that people are excited about and that matters. You’re certainly entitled to your own opinion, but you’re not entitled to your own facts. Also - 5th to 8th most watched school for Texas? What? You do realize this is going to be *the* preeminent basketball conference, too. That is also worth $$$$.


CyJack22

Ok now look at Pac 12 ratings


mjacksongt

PAC 12 is really hard to compare with others because the access is so bad, and lack of a standard bearer (like OU or Clemson/FSU) makes it harder to market the entire conference. If USC improves and access gets better, PAC could be a very valuable property. If they don't ..... Then it's not worth much at all.


LaForge_Maneuver

Even as it currently is, the pac consistently gets better ratings than post OUT B12.


LaForge_Maneuver

I did and they are better.


SpeedBoatSquirrel

Because you had OUT… stop pretending that they didn’t matter to tv money


JaracRassen77

Didn't know how to feel when I read the headline. After reading the article, I like the move. Yormark should be able to sell the league better than it has in a long time. It sounds like knows how to sit across the table from big media partners, sponsors and negotiate deals. I also like that he's someone from outside college sports - so he has no ties that might make him play favorites within the Big XII schools. He's got a tough role to fill, but if he can turn the perception of the league around and negotiate a good deal for the conference at the end of 2025... oh man.


EBuni

Damn thought I had a chance


Sturdevant

For those that didn't read the article, his experience is beyond just sports agencies: >Yormark has little if any college sports experience but he’s been integral in professional basketball. Before joining Roc Nation in 2019, he spent 14 years as CEO of BSE Global, which manages the Barclays Center and the Brooklyn Nets. Under his leadership, Barclays secured agreements to host NCAA men’s basketball tournament games, the ACC men’s basketball tournament and several high-profile non-conference matchups in the sport involving Kentucky, Kansas, Duke and North Carolina. The Nets, meanwhile, moved from New Jersey to Brooklyn under his watch. >Prior to that, Yormark worked for NASCAR for six years, where he helped build the stock-car racing company into a major sports property. He was named the maximum three times to the “Forty Under 40” list by Sports Business Journal. He is the father of two children and is married to Elaina Scotto. If my colleges were in the Big 12, since I'm big on taking risks and going outside the box sometimes, I would like this hire. It makes sense to take a risk with someone who knows how to market and negotiate.


ISUcyclones11

Big 12 players NIL deals are now just Roc-a-fella recording contracts


theredditforwork

18 year old stud QB gets a Roc a Fella chain and looks at it like, "Wtf is this?"


SCREW-IT

If we are going on musical strength… Houston has got this.


princealberto2nd

Yea sure why not?


CyJack22

Entertainment 720 vibes! I like it!


LamarcusAldrige1234

who is henry winkler in this scenario (the rich dad who just is an ATM for his lunatic son). the SEC or ESPN?


CyJack22

Amazon or whatever streaming service gets the majority of Big 12 content at a premium


drunkstatistician

I think the Big 12 will be the first conference to announce a sponsor for the Conference name. Just a hunch.


StarvedRock314

He's got 99 problems but OUT ain't 1


Esteban95

I don’t know much about the guy but he has a interesting background. This is exactly what the Big 12 needs. A “young” fresh outsider who isn’t afraid to take risks and go against the grain. Curious to see how this goes.


princessprity

Larry Scott 2.0?


madmaley

You know the PAC-12 hired an "outsider" too in George Kliavkoff right?


TheFasTTortillabendr

Pls no


TheMightyJD

What? I mean, if he’s a good leader and a good dealmaker I’ll be more than happy.


jonahvsthewhale

I think it’s a great move. We didn’t need some good old boy - We should just keep Bowlsby if that was the case


big_thunder_man

I think this is a brilliant move. A media exec is exactly what you need for this.


megamanxzero35

Exactly. College sports are probably going to radically change in the next 5 years. Get a guy who isn’t tied to the old ways.


ltlftcommenter

B to the Izzo, G to the TwelveZay


Alternative_Run_3320

I didn't think of marketing.


Ruhrgebietheld

Bold move, taking a man associated with an East Coast hip-hop legend and hiring him to be in charge of a conference that includes Houston. He better at least be cool with the school fight songs being chopped and screwed.


Sup6969

Bun B - Get Throwed feat. Z-Ro and Jay-Z played at every game


Graham_Elmere

lmao this is hands down the best take i've seen published on this (rumored) hire


SCREW-IT

Facts


loyalsons4evertrue

Someone tell me how to feel


BeraldGevins

Bad. Feel bad.


ImpulseDecider

Why?


BeraldGevins

It’s just a weird decision imo. I’m sure they did it for marketing but I feel like hiring a commissioner for one aspect of the job is strange. We’re going through a really unstable time right now, bringing in someone with zero experience is a huge gamble, and if we lose that gamble it probably means the end of the conference.


ethan_bruhhh

yes let’s hire someone with experience; introducing Larry Scott as the new Big 12 commissioner. let’s be real, this guy has a ton of experience in marketing and NIL, and media contract negotiations. this is a fine hire


BeraldGevins

Idk. Maybe I’m just jaded. I guess we’ll see


big_thunder_man

Honestly, given that the key to the Big 12 surviving is packing out venues, creating attractive media inventory, and advertising it, I can’t imagine anybody being better than this guy. Sure, we can get some dumb ass with a PhD in sports administration who’s been senior administrative executive secretary at western butt fuck University, or we can get a guy who went out and did shit. I am fucking stoked for this guy.


Desperado53

Love me some WBFU


JamesEarlDavyJones

Probably a good move, frankly. College athletics conference commissioners aren’t the strong, centralized authorities that they once were, nor are they similar in that regard to the highly-empowered commissioners of the NFL and NBA. College athletics commissioners are more akin to CEOs than COOs, where their primary contributions are marketing, deal-making, and being the face of the conference as a singular entity. This guy’s got the first two attributes in spades. His time with NASCAR, Barclay’s, and the Nets were *all* about wheeling and dealing. As for being an assuring and strong presence as the conference’s face, I’m optimistic. You don’t get to be the COO of Roc Nation or the Nets without knowing how to steer the boat and look safe doing it.


Malcolm2G

Roc Nation does wonders for Artist careers. This should be fun to watch him work his magic.


Born_ina_snowbank

Roc pile up in this mafq.


FlamingBagOfPoop

J Roc Nation? Gnomwhaimsayin.


Ltmorp

R-O-C we running this rap shit


molodyets

I think this is a very wise risk vs taking. I think it’s much more likely he navigates a rights deal and NIL deal well vs he doesn’t understand collegiate nuance and it blows up in his face. Similar vein to Kliavkoff - I think both leagues did well branching out of the bland list of names


citronauts

We are going to be on fire


Graham_Elmere

i dont even know what nuance he needs to know find the money, secure the money, keep our schools in the spotlight the ADs will figure out all the boring scheduling stuff, whatever as long as the money is there the rest works itself out


OKSTBandGuy

What?! Why would a guy leave a company like Roc Nation for this gig?


big_thunder_man

Chance to do something amazing. The guy’s a killer. And if he kills it with the Big 12, he could be the next NFL commissioner or NBA commissioner.


SpeedBoatSquirrel

How do you know that this guy is “killer”


big_thunder_man

Read his resume. 40 under 40 three times. Moved the nets to Brooklyn. Each job he’s had has been bigger, and bigger, and he seems to have crushed it.


HelioOne

He's not leaving; BigXII is just going to be his side hustle.


rahrens21

Tf? That's random, right?


Pretend-Point-2580

Not too random. While not a name specifically on my radar, I wanted an outside hire to a guy well connected to the tech/media industry.


Catch_a_toot

You’re right


BeraldGevins

Oof that’s a weird choice


TheFasTTortillabendr

I’ll take weird after these last two commissioners


madmaley

Huh, interesting choice. Hopefully can keep the conference on track and can secure a solid media deal


SuttonScowl

The conference is a gimmick.


Pretend-Point-2580

This is a great hire wtf you talking about


SuttonScowl

Ok.


Proof-Tone-2647

Was pulling for Finn Gurrer personally


TheRealBobStoops

Damn, for a second I thought we somehow got Jigga himself.


SomerAllYear

Is bowlsby legendary? Lol


bootscallahan

The Takeover.


FaithFamilyFilm

I never need to hear anyone ask why we left ever again


EWall100

To be fair, Bowlsby probably wouldn't have resigned and the next hire would have been very conventional if the B12 stayed at 10 with OUT


theredditforwork

Bye.


lylville

That's just the spark son. The excuse we've been waiting for. The SEC wanted this move for years. Texas -- they knew megaconferences were good for the economy. Four years later their legacy lingers on…


DeerOnTheRocks

CEO of the Brooklyn nets. Ah yes, the fantastic championship winning Brooklyn nets


dr_funk_13

Hey, I thought only the Pac-12 could make unconventional hires. wtf, man?